Doing Good = Doing Well
Posted by dentalgab
Social Responsibility is one of the most buzzed about topics in Silicon Valley. The most socially responsible companies are often times the top companies to work for or to invest in. It is important to not only do well in business but to also do good for the community that surrounds you.
Many of my clients have started to get involved in their communities. By doing so, my clients have not only helped their communities but have also continued to build their brand awareness and thus grow their business. My recommendation for 2014 is to do more for the community that surrounds you and your practice.
Here are the top reasons why DOING GOOD can benefit your practice:
1. Getting involved in the community increases your brand awareness.
2. It builds a positive workplace.
3. It encourages team work.
4. It encourages professional and personal growth.
Here is how you can get involved:
1. Join Give Kids a Smile.
2. Create your own “free dental check-ups” or “free oral cancer screening” day.
3. Contact your local dental society or Community Center for events that you can help with.
4. Sponsor a league.
5. Run/Walk in a community 5k/marathon to support health research. Get your staff members on your team and also encourage patients to join your team as well.
6. Get involved in oral health education in local elementary schools or middle schools.
7. Sponsor a cultural event in your community.
These are just a few examples of what my clients have gotten involved in. I can tell you from their experiences that it has been extremely rewarding for them personally and professionally. If you need any advice on how you can get involved in your communities, please email me at gabriela.dentalgab@gmail.com
Happy Dentistry!
Gab.
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Posted on March 2, 2014, in Marketing and Brand Strategy and tagged brand awareness, community, dental marketing, social responsibility. Bookmark the permalink. Leave a comment.
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